Stepping Up Our Social Media Presence 🚀
A look behind the scenes at how we’re evolving, engaging, and moving forward
Over the past year, Acres Estate Agents has made a clear, deliberate, and strategic decision to significantly strengthen and expand our presence across social media platforms — and the results so far have been outstanding.
In today’s fast-moving and highly competitive property market, social media is no longer a “nice to have” for estate agents. It plays a central role in how buyers and sellers discover properties, research agents, and ultimately decide who they trust to handle what is often their biggest financial decision. A strong, consistent digital profile allows us to showcase not only the homes we market, but also the people, values, experience, and professionalism that sit behind the Acres brand.
Bringing Properties to Life 🎥
One of the most impactful developments has been our increased focus on high-quality property videos. While professional photography remains vital, video content enables us to present homes in a far more engaging and immersive way — showcasing layout, flow, natural light, outdoor space, and overall lifestyle in a way that still images alone simply cannot.
These videos are proving extremely effective across our social channels, helping properties reach a wider audience and generate higher levels of engagement. Just as importantly, they allow prospective buyers to gain a much clearer understanding of a home before arranging a viewing, leading to more meaningful enquiries and better-quality viewings.
Putting Faces to the Name 👋
Alongside property-led content, we have also introduced interviews with our managers and partners, offering followers a genuine insight into the people behind Acres Estate Agents. These features allow us to share our local knowledge, market expertise, and approach to selling, while also highlighting the personalities that drive the business day to day.
This has helped to humanise agency, build trust, and reinforce the depth of experience across our team. Feedback has been extremely great, with many clients commenting that they enjoy seeing who they will be dealing with and hearing directly from those responsible for leading and shaping the business.
Real Results, Real Engagement 📈
By combining professional video content, regular posting, and authentic behind-the-scenes insight, we have already seen clear and measurable benefits, including:
- Increased engagement and reach across our social media platforms
- Greater exposure and momentum for our property listings
- Stronger brand recognition within our core areas
- Clients feeling more informed, confident, and connected before first contact
Social media has effectively become an extension of our marketing and customer service, allowing us to communicate more clearly, more frequently, and more personally with both buyers and sellers.
Looking Ahead to an Exciting Year ✨
As we look ahead, we are genuinely excited about what the coming year will bring. Building on the success so far, we have a number of new initiatives planned, including:
- Even more creative and informative property videos
- Additional team features, interviews, and behind-the-scenes content
- Coverage of local events and increased community involvement
- Continued investment in new ideas, formats, and social media advances
Our objective remains simple: to keep evolving, to keep innovating, and to ensure that Acres Estate Agents continues to stand out as a modern, forward-thinking, and approachable estate agency that delivers exceptional results for its clients.
Stay Connected with Acres
We look forward to sharing more with you over the months ahead. If you’re thinking of selling, buying, or simply want to keep up to date with what’s happening locally, we invite you to:
- Follow us on social media
- Watch our latest property videos on Acres web site, youtube, Rightmove, on The Market and of course social media.
- Get in touch with your local Acres office for a chat
As always, thank you for your continued support and engagement with Acres Estate Agents.
If you would like to discuss selling your home, our proactive approach and ideas please get in touch with us; This email address is being protected from spambots. You need JavaScript enabled to view it. or call any of our busy, helpful teams/offices:
Four Oaks 0121 323 3088
Sutton Coldfield 0121 321 2101
Walmley 0121 313 2888
Great Barr 0121 358 6222
Lettings 0121 312 4997
Thank you for reading our latest article, your interest in Acres, and our property for sale.
Nigel & Jayne Deekes – Acres Partners
